Bass Pro Group owns the company along with other major manufacturers like Tahoe, Nitro, and Sun Tracker. You can also find Kenner Boats, Mako Marine, Nitro, SeaCraft, Spectrum, and Tahoe under its name as well. When Bass Pro decided to offer a boat, it had one thing in mind every step of the process: the anglers. It all started in 1978 when John A. Morris and his son came up with the idea of selling an aluminum fishing boat in a complete package. This means including the trailer, outboard, trolling motor, and fish finder in each purchase. It took a couple of years to develop but it quickly became one of the best-selling aluminum boats in the marine industry. The company says it first decided to establish quality before worrying about price. That doesn't mean it cuts corners to offer an affordable boat. It just relies on experienced engineers to build a vessel that has high performance and is built to last. It builds its hulls with the highest aluminum standards in the industry. Tracker boats are matched with the right horsepower Mercury outboard. The vessels are rigged by its Mercury-trained crew to offer performance for the avid angler. It also offers the latest and greatest in terms of technology as well. Teaming with top brands like Minn Kota for trolling motors and other features that are important to the boater.